Caring Network has a strategy to reach those most vulnerable to choosing abortion—through increased outreach and increased access. Caring Network’s plan is to multiply our most successful ventures, in order to reach and save more.
Outreach means reaching women where they already are, and where they go first for help. Whoever reaches a vulnerable pregnant woman first will determine her future, and the future of her child.
Today, that battle is most often waged on the internet. Investing in internet strategies has allowed Caring Network to reach those women most in need, and right in the middle of their pregnancy decision. Staying on the cutting edge of online marketing, website optimization, social media and other technology is crucial. If we don’t, more lives will be lost. Many women are also referred to Caring Network through personal and professional connections. By maintaining relationships with those most influential in a woman’s life—doctors, counselors and other trusted advisors—we widen and strengthen an important network of outreach on the ground.
Increasing access is also critical. Our own data show that 90% of women travel less than 10 miles to a Caring Network center. Our goal is to place a Caring Network center within 10 miles of every woman in need in our greater community, focusing on areas of greatest urgency. Currently, Caring Network operates four regional centers and one express center. Express centers are formed in cooperation with like-minded businesses or ministries, in efficient spaces and in key areas of need. In 2019, we will open a sixth center, in southeast DuPage. Your support ensures that Caring Network will be here when a vulnerable woman needs us, with exactly what she needs.
This work has real results! Statistics show that abortions in Caring Network communities have declined much faster than anywhere else in Illinois, going down 25% in four years—more than double the statewide decline of 11%.